PNM Supports 30 Wayang Artisans in Imogiri Through Cluster Program
Cluster members now have a steady buyer, while financing limits have risen from Rp2 juta to as much as Rp10 juta.
PT Permodalan Nasional Madani is supporting 30 wayang and leather craft souvenir artisans in Wukirsari, Imogiri, Yogyakarta, through a clustering program that has run since 2023. The Wukirsari Leather Craft Cluster initially included 25 Mekaar customers and has now grown to 30 members. PNM has provided four phased training sessions, covering branding and packaging in June 2023, cost-of-goods calculations and basic bookkeeping in June 2025, production techniques and quality in November 2025, and digital marketing in May 2026. PNM said the program helps artisans set prices, maintain quality and expand their market. One member, Partiyah, raised her financing limit from Rp2 juta to Rp10 juta. The cluster also has an offtaker, Surono, who absorbs the artisans' finished products.